AI Insights · Timothy · July 2024
Top 5 Film & Television Apps in the UK Q2 2024
Discover how the top 5 film and television apps performed in the UK during Q2 2024, with insights on downloads, revenue, and active users.
The second quarter of 2024 saw significant activity in the film and television app market in the United Kingdom. Here's a closer look at the performance of the top 5 apps: ITVX, Disney+, Netflix, BBC iPlayer, and Amazon Prime Video.
ITVX experienced a remarkable rise in weekly downloads, peaking at around 206K in the last week of June. Weekly revenue also showed a positive trend, reaching approximately $267K by the end of the quarter. Active users saw a dramatic increase, culminating at about 1M in the final week of June.
Disney+ maintained its strong position with weekly revenue fluctuating around $1.3M to $1.8M, peaking at roughly $1.8M in the last week of June. Downloads varied between 47K and 86K, with active users stabilizing around 3M to 3.6M throughout the quarter.
Netflix saw consistent weekly revenue, averaging around $160K to $182K, with a peak in the final week of June. Downloads ranged from 55K to 75K, while active users experienced slight fluctuations, averaging around 5.3M to 5.9M throughout the quarter.
BBC iPlayer reported varying download numbers, peaking at approximately 202K in mid-June. Active users increased steadily, reaching about 955K by the third week of June.
Amazon Prime Video displayed stable weekly revenue, averaging around $148K to $175K, with a peak at roughly $175K in the final week of June. Downloads fluctuated between 47K and 60K, with active users maintaining a steady range around 1.4M to 1.6M throughout the quarter.
These insights are based on data from Sensor Tower. For a more detailed analysis, visit Sensor Tower for comprehensive app performance metrics.
